A major update to our strategy is the inclusion, for the first time, of ESG as an actionable component.  Responsible sustainability has always been important to the Group but now we are embedding it formally into our strategy for the benefit of our people, customers, suppliers, communities and investors as well as optimising the structural benefits ESG brings to rental. 

This is an important element in what we mean by ambition with purpose for Sunbelt 3.0.  We believe there are enormous benefits to the environment from rental versus ownership at all stages of the business life cycle, supply chain, operations, customer use and end of life of equipment.  It is far better for the environment for many customers to rent one piece of well-maintained and safe equipment only when they need it, than for many customers to each purchase said piece of equipment, use it a few times, fail to maintain it properly and then throw it away when it becomes obsolete or just no longer needed.  Our rental equipment is also amongst the greenest available.  We are making a commitment to reduce our Scope 1 and 2 carbon intensity by 35% by 2030 and by 15% over the three years of Sunbelt 3.0 to April 2024.  This will come from principally environmental efficiencies in our transportation fleet and the facilities we operate.  

From a social perspective, our people have always been first on the priority list and that has been ever more evident during COVID-19.  Ours is a culture committed to employee safety, engagement, diversity and inclusion, and providing a Leading / Living wage. Putting our people first allows them to give us enormous competitive advantage.  Our skilled and secure workforce is instrumental to the Group’s long-term success and we preserved our committed workforce  during COVID-19 so that we were ready for the recovery when it came.  As mentioned elsewhere, we have not made any team members redundant as a result of the impact of COVID-19 and have not sought assistance from government support programmes such as the UK’s Coronavirus Job Retention Scheme and similar schemes in Canada.  

As an essential service provider we support our customers and communities whether that be investing in the communities in which our people reside, first responder participation for COVID-19 testing and vaccination sites, or natural disaster response such as hurricane relief. Read more about our ESG strategy.